I love it when the mainstream media picks up on the good stuff!
I found this article to be extremely useful to send out to friends and family who I had done a fairly inarticulate job of explaining the whole thing to. All of them basically said "...OH! That makes so much sense! I wish I'd done that/am really interested in doing that when I have kids, tell me more!" Whereas after my ramblings they were all more like "Huh...Interesting?..."