I stumbled across this post today of a photog who went out specifically in the full sun and made it work for them. Thought there might be others here who could appreciate the advice:
That's cool, GiGi, thanks for sharing! I don't have a speedlight, but I'm going to file this away for when I do!
Tracy, even without a speedlight, you could use the same principles with a reflector I'd bet.
Just a thought.